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Showing posts from April, 2014

BrightonSEO April 2014 Takeways

A few days ago I had a chance to attended yet another #BrightonSEO, where I saw many talented speakers sharing their SEO insights/tips and tools. Below are some points gathered from a few sessions I went to.

Malcolm Coles ‘How I earned loads of links by ignoring SEO’– its titles however controversial for us SEOs made perfect sense having heard Malcolm’s point of view or I shall rather say experience with link building.
1. Earn links when going viral after releasing some low cost (based on open source code) games. The game ‘Where is Damascus’ has got picked up and shared by such authoritative sites such as Independent or New York Times. Another great piece of content created by Malcolm- a quiz ‘How much are you hated by Daily Mail’ got also naturally shared due to its controversiality and hence popularity.
2. 'High jack the news’ – use hot news to your advantage. This shows that an interesting content triggering people’s emotions get discovered and shared naturally…
3. Adjust co…

BrightonSEO 2014 Timetable

Conference TimetableTimesDome Concert HallCorn ExchangeStudio Theatre09:00Doors Open10:00KeynoteInternationalCrawlsMalcolm Coles - How I earned loads of links by ignoring SEOKate Dreyer - The Global Site Migration Monster - A Case StudyTony King - Breaking Bad SEO - The Science of Crawl SpaceDamian Koblintz - Beyond the Hreflang Tag -Dawn Anderson - 'Crawl Optimisation For Maximum ImpactGemma Birch - Facebook Who? The Lesser-Known World of Social MediaBastian Grimm - The Need for Speed: How to make your website REALLY fast!11:00Break11:30EarnedDataTechnical Moderated by Daniel BianchiStacey Cavanagh - The Habits that Land you LinksDara Fitzgerald - The State of Universal AnalyticsPete Handley -  SEO Auditing Checklists & ProcessesVicke Cheung - Tips for Designing Great ContentDr David Sewell - Google as predator: the evolution of searchJon Earnshaw - Ecosystems in the age of semantic searchPatrick Hathaway - Cool Shit You Can Do With WordPressAmmon Johns - Value Your Data - Kn…